|[December 12, 2012]
Office Depot, FedEx Office and Go Daddy Partner With Planet Soho to Access Hard-to-Reach SOHO Market
SAN FRANCISCO --(Business Wire)--
Soho (formerly SohoOS), the leading provider of easy-to-use online
management tools and services for small office / home office businesses (SOHOs),
has recently been undergoing rapid growth and change. The company has
formed partnerships with Office Depot, Go Daddy and FedEx Office to
increase the services it offers its membership, which just surpassed one
million SOHOs. To reflect the expansion of its partnerships, membership
and mission, the company has changed its name from SohoOS to Planet Soho.
Soho is joining with Office Depot, Go Daddy and FedEx Office to
provide discounts and integrated services for the over-one-million small
businesses on the business-management platform today, giving them the
tools they need to succeed in a single, integrated and easy-to-use
solution. These partnerships enable SOHOs to get discounted rates on
products and services that are typically available only for Fortune 500
businesses, and the partnerships "level the playing field" for these
SOHOs that are essentially the engine of the U.S. economy. The
partnerships will also offer these large brands access to a much-desired
yet difficult-to-reach market segment of the smallest of small
businesses. The products will be available to all Planet
Soho users in January 2013.
"Planet Soho has created an ecosystem of over one million 'SOHOs' that
we will reach through this important relationship," said George Hill,
Senior Vice President, Copy & Print Depot and Managed Print Services at
Office Depot. "As these small businesses are the engine of our economy,
we are thrilled to provide special programs and meaningful discounts
from Office Depot, to help them grow and thrive."
As it expands its capabilities and offerings, SohoOS has become more
than just an "operating system"-it is now a gathering place for SOHOs.
In recognition of this shift, the company is changing its name to Planet
Soho, a name that better represents the never-before-created community
of SOHOs and reflects the company's success in bringing together these
small businesses in a single online destination and giving them the
tools to help them grow and flourish. With more than 1,500 small
businesses joining every day, Planet
Soho is the fastest growing SOHO ecosystem in the world.
Planet Soho benefits address SOHOs' biggest pain points, such as finding
new customers, staying on top of their business, and getting paid
faster. Now, with these new partnerships, Planet Soho members also enjoy
deep discounts on much-needed business services.
The discounts and special offers from Planet Soho's partners include the
Office Depot: Planet
Soho businesses will receive substantial discounts online via a
customized Planet Soho portal, as well as discounts in over 1,200
stores across North America. Discounts are on a variety of essential
products and services including printing, PCs, Printers, electronics
Go Daddy: Planet Soho
automatically creates a free online presence for all its members,
which includes lead generation capability. Now, in partnership with Go
Daddy, all Planet Soho members can automatically attach their own
unique URL (e.g., "MattsMuffins.com), with the click of a button.
FedEx Office: Planet
Soho businesses will get a discount of as much as 30% both
online and at more than 1,900 FedEx Office retail locations across the
U.S. and Canada with their Planet Soho Membership Card.
"Go Daddy has helped millions of small business owners leverage the
Internet to achieve their business goals on- and offline," said Go Daddy
Vice President of Domains Rich Merdinger. "A domain name is more than a
Web address; it's an online identity and the foundation of any online
business. Through our partnership, Planet Soho has enabled us to expand
our services specifically to their large community of SOHOs, allowing
them to establish their own online presence quickly and easily."
Learn more about Planet Soho at the company's website: www.planetsoho.com.
About Planet Soho
Planet Soho is the place small office / home office businesses (SOHOs)
come together to grow and flourish. Its one million members enjoy a
powerful suite of free Web-based management tools and have access to
exclusive features designed to give SOHOs the advantages previously only
enjoyed by big businesses. Planet Soho is bringing SOHOs together to
connect, collaborate and create a new global micro-economy.
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