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Verizon Wireless Recognized by J.D. Power for Customer Service
Verizon Wireless focuses on enhancing and expanding its customer service capabilities to serve its growing customer base. Last year, the company opened a new state-of-the-art customer service center in Lincoln, Nebraska and Huntsville, Alabama.
In addition, the company has introduced an evolutionary design in new and certain existing company owned and operated Communications Stores. These stores offer a high-tech, hands-on experience with wireless voice, data, music and video services.
They also feature the company’s line of more than 30 wireless handsets and devices that integrate a number of innovative displays, systems and operational enhancements that are designed to streamline the sales process and enhance the customer experience.
Based on customer retention and turnover rates published by the largest providers, Verizon Wireless has proven to be the wireless leader in customer loyalty. The last 15 quarters have shown Verizon Wireless to deliver the industry’s lowest customer churn rate -- the percentage of customers who disconnect their service -- an important indicator of customer loyalty.
This recognition of Verizon Wireless is significant because it is J.D. Power and Associates, a well respected firm and research organization whose work and evaluation in any industry is thorough and highly regarded. The firm’s assessment of a company based on actual customer experience allows for true and accurate measurement of customer service performance.
Susan J. Campbell is a contributing editor for TMCnet and has also written for eastbiz.com. To read more of Susan's articles, please visit her columnist page.