Advebs, Inc., which sells cloud platform applications for sales and marketing, has announced the launch of Flowlett, described by company officials as a “cloud-based Proposal Management System.”

The offering is designed to bring together features of various systems -- document management, workflow management, project management, electronic signatures and Facebook (News - Alert)-style commenting into a single system needing "little to no training requirements."

Company officials say the product can route proposals to recipients for reviews, comments, online approvals and electronic signatures: "The routing can be in any order -- one person after the other, many simultaneously or any combination thereof. This routing can also be changed while the proposal is en route to recipients."

It can also keep track of deadlines and do follow-ups automatically. All proposals are stored in a secure vault and access to them is logged in an audit trail log.

"It's vitally important now more than ever, to continually stay on top of proposals that are in the pipeline, and to reduce any logistical friction that may exist for customers to accept proposals," said Ramesh Pai, founder & CEO, Advebs.

Flowlett is a stand-alone product, but it can "complement and extend the functionality of traditional CRM systems like Salesforce.com (News - Alert), Oracle's Siebel and Microsoft CRM," company officials say, with its REST-based APIs. Plays well with SharePoint too.

Pricing starts at $15 per user per month. There are no contracts with the standard plan and all new accounts get a free 30 day trial. 

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