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MacroSolve's ClubInsight Mobile App Secures 5 New Contracts

June 28, 2010
The recently launched product from MacroSolve - called ClubInsight -- has secured five new contracts, the company has stated in a press release.


ClubInsight is one of the various applications introduced by MacroSolve subsidiary Anyware Mobile Solutions' patent-pending ReForm XT.
 
Designed to support membership retention, promotions and marketing, ClubInsight is a mobile business app. With this, club managers can offer their members a free, club-branded mobile app for their iPhone (News - Alert) or Windows Mobile smartphone and keep them engaged, informed and satisfied. In the near fture, ClubInsight will be available on most BlackBerry and Android smartphones.
 
Over the years Anyware has developed both packaged software products as well as a low-level technology frameworks that can be used to build "hybrid" solutions. A hybrid solution allows Anyware to create custom solutions for off-the-shelf prices.
 
"Clearly ClubInsight, like our other mobile business apps, is being extremely well received by the business community. We're receiving a tremendous amount of interest in the app and we are excited to rapidly grow our list of clients. The ubiquitous use of smartphones today is a game changer in how businesses communicate with, and market to, their customers. ClubInsight directly addresses this market," stated MacroSolve president and CEO Clint Parr.
 
New ClubInsight customers include The Texas Golf Association, Avid Golfer Magazine, The Grand Health & Racquet Club, Thunderbird Casino and Fieldhouse USA. The mobile business app market is currently a $5 billion market and expected to grow to $24.7 billion by 2014. Out of this, $9.9 billion will come the small businesses such as the ones mentioned above, states MacroSolve.
 
Recently, the company announced the release of MacroSolve's DineInsight and ClubInsight mobile business applications, both Powered by ReForm XT. The products serve the needs of the restaurant, hospitality industry, golf, sports and membership clubs industry. MacroSolve and through a number of resellers focused by industry and geography, sell these applications. MacroSolve offers its custom branded turn-key mobile applications to its customers on a software-as-a-service basis.

Raju Shanbhag is a contributing editor for TMCnet. To read more of Raju's articles, please visit his columnist page.

Edited by Marisa Torrieri
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