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Apparent Networks Looking Out for Its Customers

October 14, 2010

Apparent Networks, one of the leading providers of remote performance management solutions, announced that Frost & Sullivan awarded them with the Customer Enhancement Value of the Year Award. This award recognizes and appreciates Apparent Networks’ (News - Alert) commitment to its partners and customers through unique product features, value-added services and strategic partnership.


In a press release, Olga Yashkova, program manager at Frost & Sullivan (News - Alert), said, “Apparent Networks serves a critical need of managed service providers and enterprises in remote performance management. PathView Cloud is a unique solution available in the market that provides continuous and active end-to-end performance analysis and enables end users and managed service providers to ensure network readiness to meet the demanding needs of business critical applications.”

Every year, the Frost & Sullivan Award for Customer Value Enhancement is presented to the company that has demonstrated excellence in implementing strategies that focus on improving the return on investment that customers make in the company’s services or products while proactively creating value for the customer. Apparent Networks has built a program focused on supporting their customers and partners through their Powered by PathView Partner program, customized technical training and sales and marketing support.

Jim Melvin said, “Apparent Networks is committed to and invested in enabling our partners’ business growth. We are building our business together with our partners, and strive to enable them to be successful with unprecedented technology, technical knowledge and selling tools they need.”

Apparent Networks is launching the three-part Building Your MSP Business Webinar Series: Marketing, Pricing and Growth designed to educate and support the companies 120+ service partners on Oct. 19. The first webinar is focused on creating “The Ultimate Managed Services Sales Machine” and will be co-hosted by Robin Robins, a top industry expert on marketing for small and medium technology businesses. On Nov. 15 Apparent Networks is partnering with Todd Hussey (News - Alert) and MSPexcellence to host the second webinar, “The Five Steps to Pricing Your Managed Services for Optimal Value.”  

Apparent Networks provides end-to-end visibility into network traffic, distributed applications and cloud-based services by bringing the award-winning PathView Remote Performance Management tools to managed service providers, resellers and IT organizations.


Calvin Azuri is a contributing editor for TMCnet. To read more of Calvin’s articles, please visit his columnist page.

Edited by Jaclyn Allard
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