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Intelestream Implements ROI-Driven CRM Solution for Jaffe PR

By Sujata Garud
TMCnet Contributor

Intelestream, Inc., a provider in CRM consulting and CRM software-as-a-service, has implemented a successful ROI driven CRM solution for Jaffe PR. The application is designed as an affordable, turn-key CRM solution that can be easily customized according to individual requirements. An Internet connection and a Web browser are all that is needed to use the application, so getting started is easy.

In a press release, Melanie Trudeau, marketing director of Jaffe PR, said, “Intelestream's (News - Alert) consultants were able to help us turn chaotic and scattered CRM processes into a streamlined, intelligent solution that helps us nurture and close more deals faster. intelecrm has proven to be a high octane application that can handle virtually everything we do from email marketing to client management to reporting. Intelestream delivered within our budget and ahead of schedule.”

The new CRM solution will help Jaffe PR to process sophisticated customer data segmentations and make better business decisions. The solution has dramatically increased brand awareness and lead generation by enhancing what the company can accomplish through email marketing. Consolidating multiple e-mail marketing databases into one single point of truth and further categorizing each piece of data has allowed easier management and more targeted campaigns.

In a press release, vice president of Sales and Consulting Services for Intelestream, Ray Stoeckicht, said, “It was especially interesting working with Jaffe PR, because as a marketing and public relations firm, they fully understand the importance of Customer Relationship Management. The implementation made good use of Intelestream's seasoned CRM consultants and the use case was a perfect match for intelecrm. Jaffe was a great example of how the transition to intelecrm can be painless and fast while delivering long term ROI.”

Recently, Intelestream was in news when it added seven partners to the company’s Global Channel Partner (News - Alert) Program. With this achievement, the company was able to expand to Bermuda, Spain, Puerto Rico, Bangladesh, Nigeria, Iceland, and Saudi Arabia. The company offers local contact center solution support to these clients in their respective countries.

Sujata Garud is a TMCnet freelancer with three years of writing/editing experience and two years of market research experience. As an editor she has covered the IT, electronics, banking, pharma, construction, mining and healthcare industries. To see more of her articles, please visit her columnist page.

Edited by Tammy Wolf