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SalesFocus Solutions Expands Its Presence in India

By Raju Shanbhag
TMCnet Contributor

SalesFocus Solutions has announced the opening of a new office in India which will increase its presence in the country. The office is situated at Hyderabad, capital of the state of Andhra Pradesh and will expand SalesFocus Solutions' research, development and sales capabilities.

By providing businesses with real-time enterprise-wide visibility into contacts, sales, products and activities all through one system, MARS is uniquely designed to increase sales effectiveness. Apart from the ability to drill down into specific market segments, products and business relationships such as firms, offices, reps and accounts, asset Management executives can see their entire book of business across distribution channels, product lines and geographic territories, the company stated in a press release.

SalesFocus Solutions is a provider of the MARS CRM, Enterprise Reporting, SEC (News - Alert) 22c-2 compliance management and wireless mobile solutions.

“The growing demand for the MARS product suite and the new MARS iPad module convinced us that the time was right to increase our operations in India," said Tom Oprendek, Vice President and Chief Operating Officer of SalesFocus Solutions. "Hyderabad is well-known as a major hub for the information technology industry in India which allows us to recruit some of the top technical talent in the country to expand our software development activities, and better serve our multinational clients.”

To identify top producers, leverage cross-selling opportunities, and obtain greater market share, the new MARS iPad module provides visually appealing business critical contact, activity, product and sales information in the field in a form that's quick and easy to use, the company has stated.

In January 2008, the company announced that Natixis Global Associates has selected its MARS product for Sales and Asset Reporting. MARS is marketed to asset management firms looking for a business analytic, sales reporting and CRM tool.  The launch in 2007 of MARS v5i "is especially drawing high praise among customers, partners and industry experts for its sophistication and ability to enhance business performance," the SalesFocusers said in November.