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Glance Helps Reed Construction Data Reduce Sales Cycles
“Excellent! Your sales support professionals offered the best in customer service.” Whether you are a small, medium or large business player, who doesn’t want to hear these words for its employees?
Glance Networks, a provider of the best instant screen-sharing tool for sales and support professionals, has helped customer Reed Construction Data reduce sales cycles and time-to-revenue by 60 percent. Glance has done a case study and the results were revealed in the same.
"Reed is constantly striving to build a stronger sales force and Glance for Salesforce has transformed our sales process," said Lisa Fiondella, Chief Customer Officer for Reed Construction Data. "Reporting in Glance for Salesforce has given our sales team unprecedented insight into sales activity, including quantifiable impact of demos on sales."
Based in Atlanta, Reed Construction Data is an information provider to the construction industry, delivering targeted and timely project information, cost data and market intelligence that simplifies decision-making for Architecture, Engineering and Construction (AEC) professionals throughout North America.
Prior to this, Reed's management team had replaced the company's homegrown demo system with a new solution that would enable Reed's sales reps to better guide the demo process. Reed preferred an instant screen-sharing tool that would integrate seamlessly into that environment.
Glance for Salesforce allows sales or support reps to introduce screen-sharing sessions simply by clicking on a Glance icon that appears on any lead, account, opportunity, contact, case or even campaign object within Salesforce.
According to a press release, it automatically tracks and stores any session activity initiated from any of these objects, enabling real-time, accurate reporting. Glance for Salesforce is the only instant screen-sharing technology in the AppExchange that spans the three primary saleforce.com clouds: Sales, Service and Chatter.
Mandira Srivastava is a TMCnet contributor. She works as a full-time writer, ghostwriter and blogger, and has more than two years of experience in print and Web media. She has also worked on company brochures, website content and product descriptions, as well as proofreading and editing content. To read more of her articles, please visit her columnist page.
Edited by Rich Steeves
