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Northbound's ALTA Suite - A Perfect Blueprint for Topline Revenue?

By Mini Swamy
TMCnet Contributor

Northbound DGS (News - Alert), an agency that aims to power the revenue engines of B2B enterprises, has launched the new ALTA suite of integrated revenue generation solutions.

"Our solution provides the industry with a proven, end-to-end demand creation capability that is built on highly-accurate, best practices-based methodology. We partner with our customers to more efficiently power their revenue engine connecting them with their diverse and fragmented marketplace," said Srikant Sharma, president at Northbound DGS.

The ALTA solutions suite, according to company officials, allows sales and marketing clients to use the agency's detailed system of tools, best practices and expertise to increase their sales opportunities. It enables marketers to effectively identify and reach out to specific target-segmented audiences.

The company stated that today's marketers can counter the triple threat of shrinking budgets and growing demands to generate more revenue with less in-house resources by utilizing Northbound's ALTA suite, which powers the full spectrum of marketing and sales activities for the enterprise.

Through messaging and integrated multi-modal marketing campaigns, the ALTA suite reaches out to enterprises and helps them effectively drive highly qualified leads through their marketing and sales pipeline to accelerate top-line revenue growth.

Sharma advocated the use of Northbound's solutions, which he said, “are uniquely architected to help our clients grow their marketing funnel and sales pipeline with qualified closeable leads and to directly translate their marketing spend into top-line revenue, while demonstrating a compelling ROI."

Northbound stated that by engaging with the customers in several different roles, it helps smaller, growth companies to grow bigger and larger companies to grow larger.