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Meredith Xcelerated Features in Gartner's Annual Magic Quadrant for Digital Marketing

January 02, 2014

Meredith Xcelerated Marketing announced that the company has been featured in the Niche Players category of the coveted “Gartner (News - Alert) Magic Quadrant for Global Digital Marketing Agencies” report published by Gartner during December 2013. The placement in the Niche Player’s Quadrant acknowledges Meredith Xcelerated’s completeness of vision and the company’s ability to execute the vision, in accordance with the evaluation criteria set forth by Gartner for the digital marketing business.

In a release, David Brown (News - Alert), Executive Vice President and General Manager at Meredith Xcelerated, said, “As the digital marketing landscape continues to evolve, it becomes harder and harder for agencies to differentiate themselves. We feel our inclusion underscores MXM's ability to create strategic, content-centric marketing programs with data-driven, multichannel support. For clients with a story to tell, we have a compelling solution.”

Gartner extensively evaluated 17 agencies with a global presence on stringent criteria before categorizing the companies into niche players, visionaries, challengers and leaders categories. Meredith Xcelerated is one of the four agencies that were placed in the Niche Player’s Quadrant for 2013. The recognition from Gartner fortifies Meredith Xcelerated’s reputed work for global leaders such as Samsung (News - Alert), Chrysler and Kraft Foods.

Meredith Xcelerated Marketing is a renowned customer engagement agency providing comprehensive marketing services powered with excellent content. The company’s clientele list includes leading names in the industry such as NBC Universal (News - Alert), Lowe’s, Victoria’s Secret in addition to Samsung, Chrysler and Kraft Foods. The company’s strong delivery capabilities were also projected by its significant growth in the healthcare, automotive and entertainment industries.

Over the four decades of existence, Meredith Xcelerated has emerged as one of the most competitive digital marketing agencies in the world providing customized content and efficient marketing platforms for customer engagement and relationship management. The company expanded its global footprint in October 2011 with strategic business investment in Iris Worldwide and went on to acquire business from coveted clients in the digital, mobile, healthcare, social media, automotive and database analytics sectors. 

Edited by Ryan Sartor

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